Bar Aurora & Boteco Ferraz present ‘Drunk Valet’. To increase awareness about drunk driving, we did an experiment. We put a different valet to park the customers’ cars: a drunk one. So, as people refused to give up their keys, we delivered our message in the parking ticket: NEVER LET A DRUNK DRIVER TAKE YOUR CAR. EVEN IF THAT DRIVER IS YOU.
Scop campanie: Reducerea numarului de persoane care conduc masina dupa ce au consumat bauturi alcoolice.
Mesaj campanie: Nu lasa un sofer beat sa iti conduca masina. Nici macar daca tu esti acel sofer.
[via liviumarica.ro]
Nice one
tare, interesanta ideea. ar trebui mai multi oameni sa vada asta.
Nice. Chiar ca mai multa lume trebuie sa vada acest clip.
un clip foarte reusit. mai rar 🙂