Created by Leo Burnett Chicago, the Best Fries on the Planet campaign is a multi-tiered, non-traditional consumer engagement plan designed to embrace and leverage a truly beloved and revered icon: McDonald’s Fries—a product that symbolizes the best of quality in the industry and builds both the McDonald’s brand and its business (96% of fry sales don’t leave McDonald’s alone).
Daca-mi explicati si mie ce intelgeti din reclama asta…..
Ahh, e vorba despre celebrii cartofi prajiti si cat de natural e totul la McDonald’s. 😀
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