Coca-Cola has launched a new television commercial linking the drink with exam pressures, airing on television screens on January 13, 2010. A young man lies asleep, minutes before his history exam is due to start. Characters from his study in the art of war attempt to wake him with weapons of choice. It’s not until Da Vinci comes along that the dream world opens the bottle that will get this guy awake and moving.
[via ana militaru]