McDonald’s Ads vs The Real Thing
**All food products are unaltered** Presentation is everything.
Crunta realitate nu este chiar atat de “crunta”, insa diferentele dintre produsele din reclama si ceea ce primeste clientul la tejghea sunt foarte bine evidentiate in materialul de mai jos.
Important: Sunt de parere ca situatia este aplicabila pentru majoritatea brandurilor de pe piata, nu doar pentru McDonald’s. Reclama e reclama! 🙂
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Woman with fastfood attacks driver
now that car is filthy
..mai ales atunci cand esti in apropierea unei treceri de pietoni.
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Did you know that McDonald’s World Famous Fries are made from whole potatoes harvested mainly from farms in New Brunswick, Alberta, and Manitoba? Watch and see exactly how our fries get made, from the farm to the fryer. Visit http://mcdonalds.ca/yourquestions
Ciudat, mereu am crezut ca acei cartofi sunt din plastic – si inca cred asta. Revenind la intrebarea din titlu, McDonalds Canada are un raspuns:
Update: La intrebarea unui cititor, “de ce sunt atat de sarati cartofii de la Mcdonalds?”, am ramas uimit de raspunsul tipului. Cu cata usurinta recunoaste ca la patru (4) portii medii de cartofi se foloseste o lingura de sare. Dude, wtf? Muuuult, foarte mult!
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En Allemagne, McDonalds attaque très fort son concurrent Burger King dans une pub original!
Un garçon qui se fait tous les jours raquetter son McDo va trouver une méthode imparable pour être tranquille..
Craciunul e aproape, inevitabilul razboi dintre Pesi si Coca Cola va incepe in scurt timp. Insa se pare ca aceasta moda s-a importat si la alte companii, astazi putem urmari o batalie disputata Mc. Donalds cu Burger King. 😀
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Created by Leo Burnett Chicago, the Best Fries on the Planet campaign is a multi-tiered, non-traditional consumer engagement plan designed to embrace and leverage a truly beloved and revered icon: McDonald’s Fries—a product that symbolizes the best of quality in the industry and builds both the McDonald’s brand and its business (96% of fry sales don’t leave McDonald’s alone).
Daca-mi explicati si mie ce intelgeti din reclama asta…..
Ahh, e vorba despre celebrii cartofi prajiti si cat de natural e totul la McDonald’s. 😀
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PCRM’s provocative new fast-food commercial draws attention to the link between heart disease deaths and fast food. Studies show that people who consume fast food are at a higher risk for obesity, a factor contributing to heart disease. High-fat, high-sodium offerings at fast-food restaurants include products such as KFC’s Double Down Combo Meal, which has 45 grams of fat and 2,120 milligrams of sodium, and McDonald’s Double Quarter Pounder with Cheese Extra Value Meal, which has 61 grams of fat and 1,650 milligrams of sodium.
Nu sunt vegetarian dar cred si eu in ideea ca fast-foodul nu este o mancare tocmai sanatoasa. Vorba aia: Parapampampam! I’m loving it!
O campanie interesanta:
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La sfarsitul Razboiului Rece, McDonald’s a deschis un restaurant in Moscova (1990), devenind astfel primul ambasador al valorilor SUA in Rusia.
Imaginile de mai jos sunt impresionante si sunt din 1990. Peste 30.000 de oameni din capitala rusa (Moscova – 11,2 milioane de locuitori) s-au asezat cuminti la coada pentru a savura un hamburger.
Traiasca capitalismul si valorile sale! 😀
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…vine de la McDonalds.
Ieri ne plangeam de lipsa de creativitate a unor agentii de publicitate romanesti, astazi vedem ce pot face altii cand vine vorba de realizarea unei reclame.
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Astia de la HappyFish sunt nebuni (in sensul bun, desigur). 🙂 Si se pare ca l-au cooptat in echipa pe Vania.
Btw, astazi si-au relansat noul Happyfish.ro, au alta faţa asa ca trageti o fuga sa vedeti minunea. 🙂
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“No Fry Left Behind”
Reclama asta ar fi fost banata in unele tari dar sunt sigur ca nu si in America. Daca o vad si pe la noi inseamna ca vad eu lucrurile gresit.
Cum sa folosesti cuvintele astea (“We shall not be hungry this year my people! We will feast!!!”) intr-o reclama? Cum sa te joci cu extremele in asa hal?
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